Notrace is a combination of deep care for our planet with love for fashion. Sounds impossible? Notrace’s goal is to create collections and a community that share similar values. They make conscious choices, care about the future of the planet and appreciate slow fashion ideals. At the same time, they want to create collections that will be timeless but not devoid of good design.
The founder is Polish designer Jagoda Piekarska, who after becoming a mother started looking for her place in the fashion industry. Being a vegetarian, a person who loves nature and travels around our unique planet, she decided to quit the fast fashion industry and create a brand she had been thinking about for a long time.